Online store · Krakow · Lesser Poland

Internet shop Cracow – e-commerce implementations for companies from Małopolska

Krakow is the second largest e-commerce market in Poland. Fierce competition and informed consumers expect a store that loads in 2 seconds, has a clean checkout, and works equally well with iPhone's express checkout and Subiekta's proforma invoice. We implement stores for Małopolska-based DTC brands, B2B wholesalers, and regional brand manufacturers.

8+
years in e-commerce
60+
implemented stores
15+
migrations per year
100%
RWD projects
krakowska-palarnia.pl
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WooCommerce BaseLinker InPost Parcel Lockers Przelewy24 BLIK Stripe Allegro Subiekt GT Comarch ERP DPD PayU GA4 Cloudflare CDN WooCommerce BaseLinker InPost Parcel Lockers Przelewy24 BLIK Stripe Allegro Subiekt GT Comarch ERP DPD PayU GA4 Cloudflare CDN
Platform selection

SaaS or dedicated store? A short comparison.

A common question from Krakow customers: should I choose Shoper/IdoSell or implement WooCommerce/custom? The decision depends on scale, integration, and whether you want to control checkout. Below is a concise summary.

SaaS (Shoper, IdoSell, IAI)

QUICK START

Ready-made hosting, dashboard, and basic integrations. Your store is up and running in just a few weeks. A good choice if you're just starting out and need to quickly test the market.

  • Low entry threshold (PLN 1,000–3,000/month)
  • Hosting and security provided by the provider
  • Limitations on the appearance of the checkout
  • Difficult integration with non-standard ERP/WMS
  • Subscription increases with scale
VS
Profitability calculator · illustrative model
When does a dedicated store start to pay off?
Monthly store turnover80 000 zł
20 thousand500,000 PLN / month
20month
At a turnover of PLN 80,000/month, a dedicated store outperforms a SaaS subscription after ~20 months – from then on, it stays in your pocket every month.
~20 mc 0 12 24 36 mies.
Dedicated storeSaaS Platform
Illustrative assumptions: SaaS = PLN 600/month + 1.5% of turnover · dedicated store = PLN 30,000 one-time + PLN 300/month hosting. This is a simplified model - the real range is determined using valuation.
Scope of implementation

6 areas that we always design in the store

Regardless of the platform, every store implementation in Krakow includes thoughtful work on the following areas. Without this, the store "exists," but it doesn't sell.

01

Product card

Gallery, variants, availability, reviews, cross-selling, dynamic B2B pricing. This is where 60% of purchasing decisions are made.

02

Basket and mini-cart

Memory between devices, express editing, coupon, shipping calculation without reloading.

03

Checkout

Single-screen, BLIK, quick delivery selections, live validation. Goal: time from cart to "paid" < 90 seconds.

04

Customer account

Order history, PDF invoices, 1-click reorder, favorites lists, company details for invoices.

05

Admin panel

Convenient product addition, category editing, order export, KPI dashboards for the team.

06

SEO + speed

Schema.org Product, dynamic sitemap, lazy loading, CDN, Core Web Vitals. Constant is helpful SEO care.

Collaboration process

How is the store implementation going? step by step

A transparent, six-step process. At every stage, you know what's happening and what you'll get at the end—no surprises in budget or schedule.

01

Brief and consultation

30-minute online conversation. We discuss business goals, product range, customer groups, and necessary integrations.

02

UX Audit and Strategy

Competitor analysis from Krakow and Małopolska, information architecture, purchase path and funnel map.

03

Graphic design (UI)

Mockups, design system, refined product data sheet, and checkout. You approve the appearance before coding.

04

Implementation

Front and back, payment, courier and ERP integration, data migration and environment configuration.

05

Testing and optimization

Performance, Core Web Vitals, QA on real devices, payment and purchase path tests.

06

Start and care

Production implementation, team training, uptime monitoring and further development of the store after launch.

< 2 s
target charging time
90+
Core Web Vitals goal
24/7
post-launch monitoring
1-click
reorder
Connections

Integrations that we plug into the store

The store doesn't operate in a vacuum—we integrate it with payments, couriers, warehousing, and marketing. Below are the tools we've implemented most frequently for companies in Krakow and Małopolska.

Payments

BLIKPrzelewy24PayUStripeAutopayInstallments / BNPL

Delivery

InPost Parcel LockersDPDDHLPolish Postvan

ERP and accounting

Subiekt GTComarch OptimaSymphonyinCompanyInvoicing

Marketplace

AllegroAmazoneBayEmpikCeneo

Automation

BaseLinkerApiloAPI / WebhooksZapier

Marketing and analytics

GA4Google AdsMeta PixelMailchimpGetResponse
Regional specializations

Industries Lesser Polandfor which we implement stores

Krakow and Małopolska offer a unique mix: tourism and souvenirs, regional food brands, strong B2B on Wielicka Street, fashion and designers from Kazimierz, and Polish artisan DTC.

B2B wholesalers

Prices per client, RFQ, Subiekt integration

Fashion / DTC

Krakow designer brands, lookbook, regular customer club

Regional products

Cheese, honey, oscypek cheese, alcohol – mail order sales in Poland/EU

Home and interiors

Furniture, ceramics, decorations – photogenic product cards

Food & specialty

Krakow-roasted coffee, tea, local wineries, deli

Why us

Why Krakow companies they choose WebSky Studio

Six things you always get, regardless of the project's size. These things determine whether the collaboration is a one-time implementation or a long-term partnership.

The code is yours

No vendor lock-in. You get full access to the code, hosting, and customer database.

Performance as standard

Core Web Vitals, lazy loading, CDN and a sub-2 second load target on every project.

Real support after launch

We don't disappear after the final invoice. We maintain, update, and develop your store after implementation.

Knowledge of the Małopolska market

B2B, tourism, regional brands and DTC – we know the specifics of sales in Krakow and the surrounding area.

Transparent pricing

You know what you're paying for. The scope, schedule, and cost are all on the table before work begins.

Scalability

Architecture that can handle 100k+ SKUs and traffic growth without rebuilding from scratch.

“
A good store is not a gallery of products - it is sales machinethat can be measured, optimized and developed over the years.
— WebSky Studio Team
Price-list

Store Implementation Packages - approximate range

The three most common collaboration scenarios. This is a starting point—the final quote is always created after the brief and depends on the product range and integration.

Start
from 12,000 PLN net
5–8 weeks delivery
  • WooCommerce up to 200 SKUs
  • Responsive graphic design (RWD)
  • Basic Payments and Couriers
  • Product card, basket, checkout
  • Store operation training
I choose Start
The most frequently chosen
Growth
from 30,000 PLN net
8–12 weeks delivery
  • Everything from the Start package
  • BaseLinker + courier integrations
  • Integration with ERP (Subiekt / Comarch)
  • Product and customer migration
  • On-page SEO + conversion optimization
Wybieram Growth
B2B / Enterprise
from 80,000 PLN net
12–20 weeks completion
  • Dedicated business logic
  • Prices per client/group, threshold discounts
  • RFQ and trade credit
  • ERP / WMS / marketplace integrations
  • Team roles, permissions, and panels
Let's talk about B2B

Approximate price range - we will prepare an accurate quote after a short brief and online consultation.

FAQ

The questions we hear most often

About budget, time, scope of work and maintenance after launch.

No – we serve all of Poland remotely. However, Krakow and the Małopolska region constitute a significant portion of our client base, so we understand the region's specifics: tourism, B2B, and regional brands. Live meetings are available upon request – Krakow, Wieliczka, and Tarnów.

Small implementations (up to 200 SKUs) – PLN 12,000–25,000. Medium (with BaseLinker, courier integrations, ERP) – PLN 30,000–60,000. Custom B2B with dedicated logic – from PLN 80,000. Pricing always follows a short brief and online consultation.

WooCommerce MVP – 5–8 weeks. Migrating from an existing store with hundreds of SKUs – 8–12 weeks. Custom B2B – 12–20 weeks. You'll receive a framework plan with your quote.

Yes. We have experience with wholesalers and manufacturers in the Małopolska region – pricing per customer/group, threshold discounts, RFQs, trade credit, integration with ERP (Subiekt, Symfonia, Comarch), and export to accounting. We often combine this with a project. B2B store.

Yes. After launch, we offer subscription-based support: updates, backups, uptime monitoring, minor graphical changes, reports, and conversion optimization. No "disappearance" after the final invoice.

A full suite of popular payment methods in Poland: BLIK, fast transfers (Przelewy24, PayU, Autopay), card payments, Stripe, deferred payments and installments (BNPL), and cash on delivery. We tailor the gateway to your commission and sales volume.

Yes. We migrate products, categories, photos, customer accounts, and order history. Importantly, we maintain 301 redirects from old URLs to ensure your Google rankings don't drop during the migration.

Yes. We configure privacy policies, cookie consent and banners, connection encryption (SSL), and secure data storage. We also design with WCAG 2.1 compliance in mind—contrast, keyboard navigation, and form labels.

Most often, WooCommerce (excellent flexibility-to-cost ratio), and for more complex projects, custom solutions and headless architecture. We choose the technology to suit your needs, not the other way around—we can discuss it during a consultation.

Contact

Let's talk about your store

Leave your contact information and a few words about your project—we'll get back to you with an implementation idea and a rough estimate. No obligation.

Phone
+48 12 000 00 00
E-mail
kontakt@websky-studio.pl
Area
Krakow, Wieliczka, Tarnów · entire Poland remotely

We usually respond within 1 business day. We will only use your information to contact you regarding a quote.

Thank you!

The request has been prepared. We will contact you with an implementation proposal and a framework quote.

Let's get started store in Krakow?

30-minute online consultation. Show us your current idea, inventory, or existing store – we'll provide you with a specific quote and a timeline.